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WooCommerce Social Login – WordPress Plugin allows you to reduce friction when checking out or creating user accounts. Returning customers can log into your site with as little as one click if they’ve linked a social profile. Not only can customers easily log into your site without remembering another set of login credentials, but they’ll be able to breeze through purchasing and checkout with their new account, and you’ll benefit from increased trust and security.
If you have a registration system on your e-commerce website, then it take too much time of user to checkout so user get bored of it and thus it will decrease your sale. But, If you use WooCommerce Social Login, then it save user’s time so it will increase your sale.
When a customer first visits your site, you can simplify checkout by allowing them to check out as a guest. However, this introduces friction for customers that want to purchase from your store more than once (and hopefully many of them do!). They’ll have to create yet another username and password. WooCommerce Social Login makes this process as easy and secure as possible – customers can log into your site using their Facebook, Twitter, Google, Yahoo, LinkedIn, Foursquare, Windows Live, VKontakte (VK.com), PayPal, Instagram and Amazon accounts instead of creating a new user account credentials.
New customer accounts that are created with social login will automatically be linked to the appropriate networks. Existing Socials will also be able to connect their accounts to social networks when logging in or via the “My Account” page.